A “Must Attend” for heads of Marketing: @TheCMOClub #CMOsummit

 

 

The evening of October 08, 2013 – October 10, 2013 – Los Angeles, CA

I have personally attended 7 Summits and have ALWAYS left wishing there was another I could attend the very next month. Looking forward to Keynoting and discussing Influencer Marketing with Tami Cannizzaro and Bryan Kramer

Stay Connected, networked and work with your peers, behind closed doors… No vendor selling permitted

120+ Heads of Marketing to Attend with 40 Leading Sessions

What Marketing Executives get from the Summit

1. Solve your biggest challenges as a marketing executive

2. Build you rnetwork and start lifelong relationships with CMO’s

3. Learn high impact ideas for leading your marketing team and buildling credibility with your CEO & Board

4. Recharge your battery and get inspired for success in 2013 and 2014!

By far the most valuable CMO event I attended so far in 2013. The most engaged group of CMOs I know” – Paula Puelo, CMO, Michaels

Every CMO Club Summit I attend I end up with 2-3 year impacting ideas for my company. Nothing is better than getting great ideas from your peers without vendor selling” – Evan Greene, CMO, The Recording Academy

Engaged marketing heads, focused on helping each other, behind closed doors. Great inspiration as well” – Fred Neil, VP Marketing, The Home Depot

I have never been in the same room with so many bright marketers and leaders, all focused on helping each other. Unlike anything else I have ever attended. The post summit engagement with other CMOs is amazing as well.” – Nancy Smith, CMO, iRobot

Nothing challenges me more to improve as a leader to my team, then seeing what others are doing to motivate and lead their organizations – Thanks to The CMO Club for creating a real community of CMOs.” – Ashley Sheetz, CMO, Gamestop.

 

http://www.youtube.com/watch?v=CjZmToqn4F0

Foster Relationships With Content ~via @Brand_Innovator #bisummit

 

 

I’m keynoting the Brand Innovators Content Marketing Summit today and thinking about the connections between what we call content and how customers connect to it. I must admit that what I see confuses me somewhat. Every day brands and marketers spend millions trying to convince consumers to use, keep using, and share their content. But why aren’t they doing everything they can, and using some of those millions to make experiences with their brand remarkable. It would probably be way less that they are spending on those marketing campaigns.  When this happens user-generated, story-telling content flows freely, and is naturally shared.

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