SUCCESSFUL INTEGRATION OF AI INTO CUSTOMER EXPERIENCE REQUIRES A HUMAN TOUCH

Business AI isn’t just coming, it’s here. Einstein AI is now integrated into Salesforce’s cloud-based CRM, IBM’s Watson has gone commercial, and we’re only scratching the surface of how artificial intelligence will impact the business world. Like any other advance, it will be a mixed bag. Our current generation of AI is already helping businesses solve problems, but like any new solution, AI generates as many questions as it does answers.

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