The more I talk to small and medium-size businesses, the more I hear – we need to build a better website! Don’t do it! In the age of Social Media and ‘doing more with less’ you don’t have to build a website anymore, nor do you have to improve it. You have to, and you [...]
Entries Tagged as 'AlexRomanovich'
Hey, Small Business, DON’T build a website… build a Marketing Platform!
May 18th, 2010 · 2 Comments · AlexRomanovich, All Posts
Tags:inbound marketing·lead generation·marketing platform·website
Crowdsourcing: Future model for big corporations or outcome of socialization?
April 11th, 2010 · 2 Comments · AlexRomanovich, All Posts
“No matter who you are, most of the smartest people work for someone else”. – Bill Joy, Cofounder, Sun Microsystems The word Crowdsourcing was coined by Jeff Howe of Wired Magazine, a portmanteau of the words ‘crowd’ and ‘outsourcing’. It is used to describe the phenomenon using group intelligence to solve problems and complete projects. [...]
Tags:crowdsourcing·outcomes·social media·Social2b·technology·The CMO Club·The Social CMO
American Wellness, Internet and Social Media
March 20th, 2010 · 2 Comments · AlexRomanovich, All Posts
Long gone are the days of being dependent on your doctor for medical information. A new Pew internet study on ‘The Social Life of Health Information’ cites data that states that in 2000, 46% of American adults had access to the internet. Now, 61% of all American adults look for health information online. This fundamental [...]
Tags:access·information·internet·social media·support·support groups·wellness
Is Social Media Just Another Channel? The Potential of Social Media for B2B Markets.
February 9th, 2010 · 3 Comments · AlexRomanovich, All Posts
Is Social Media just another channel? Yes, it may be, but it is so much more than that. Social Media is forcing corporations (brands) to look at how they engage with their clients, how they use information, and how they respond to events. It is forcing companies to treat Social Media as part of their [...]
