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Entries Tagged as 'AmyHowell'

10 Wins for my Business from Twitter

August 31st, 2011 · Comments Off · All Posts, AmyHowell

Through some recent debate about which social tools are best and why, I have been listening and reflecting on how my own business has been impacted.  It is one thing to spend your time researching and writing and another to spend your time helping 20+ clients win everyday in this 24/7 viral world we live […]

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How a City let Big Media Tell its Story: Lessons learned from #Memflood

May 17th, 2011 · Comments Off · All Posts, AmyHowell

Memphis in all the big media headlines this week took our community by surprise reporting the historic flood of 2011 and showing the absolute worst pictures and images of a flood that has impacted just 1% of our City. Now I will say right here that this post is not meant to be insensitve to those […]

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You Are What You Tweet: Content & Company Define Us

January 23rd, 2011 · 1 Comment · All Posts, AmyHowell

As little as two or three years ago for most of us, we relied on information mainly from the mainstream media.  Today, the internet is content rich (and of course has been for longer than a few years) and with “everyday” folks like me joining Twitter, Facebook, RSS feeds, etc. the content available is incomprehensible.  […]

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BP’s PR and Lessons to Learn

June 26th, 2010 · 1 Comment · All Posts, AmyHowell

When a crisis comes knocking-no matter how prepared companies may think they are-generally speaking, the first 48 hours will set the stage for how a company will respond and deal with the crisis. Clearly, in the case of BP and its recent disaster in the Gulf of Mexico, nobody was prepared for the magnitude and […]

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My Thoughts: ‘Trust agents’ can help Memphis ‘brand’

May 16th, 2010 · Comments Off · All Posts, AmyHowell

Memphis made history on the Internet this month, as one of the world’s most respected bloggers, best-selling author Chris Brogan, spoke for the first time in our river city. As he spoke, the audience live-tweeted, blogged and broadcast the event over the Internet, showcasing Memphis to hundreds of thousands of listeners across the globe. You […]

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Brogan: Why he’s Worth It

April 3rd, 2010 · Comments Off · All Posts, AmyHowell

OK: All the hype about Brogan making money off the social media world: First of all, I am glad to know that we are all in social media to ultimately develop revenue (OK, not everybody but I admit most). Of course it’s mostly about meeting people and establishing relationships that lead to engagement. Bottom line […]

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Social Media: Brand Making & Brand Breaking–What Keeps CEOs Awake

March 7th, 2010 · 1 Comment · All Posts, AmyHowell

As a “Twitter Evangelist” I feel like I preach daily about the benefits of Twitter for businesses. And not just Twitter, but all social networks as a rule. Posting online about your business clearly improves your search rankings and can dramatically improve your business “digital footprint” as my friend Brad Wilkerson likes to say. It […]

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Twitter: The single reason not to have someone else Tweet for you

February 3rd, 2010 · 5 Comments · All Posts, AmyHowell

Someone asked me recently how I come up with content for my blog. Honestly, when I started it, I had that same question but if you are on Twitter daily–as I am–there is unlimited content and ideas coming out of the “tweet stream” across my iPhone. Just today, I saw some debate on the benefits […]

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Top Guns: Best of Best in Social Media Policy, Guidelines

January 27th, 2010 · 1 Comment · AmyHowell

We’ve been helping our corporate clients with social media or online social network strategies, uses and policies of late and as I have been reading through the volume of information, I thought I’d post and share the “best of the best” that I’ve found thus far (I would say Harrison Ford, Robert Duvall, Clint Eastwood […]

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What Your PR Firm Should Be Doing For Your Business!

January 18th, 2010 · 4 Comments · AmyHowell

I tell our clients often that “social media” does not replace traditional communications and core strategies that work and will continue to work (generate revenue). Social Media gives businesses another form of information distribution and simply put, is a great way to communicate information to an unlimited number of people (customers) efficiently.

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