I’m not sure exactly when it happened, but somewhere over the last 50 years the majority of people in the world lost their mojo when it came to fighting for change. Didn’t matter whether the issue was big or small, even bad customer service and poor quality flourished because of the divide and conquer realities [...]
Entries Tagged as 'JeffAshcroft'
Is Social Media the Cure for Apathy?
September 4th, 2010 · No Comments · All Posts, JeffAshcroft
Tags:apathy·catalyst·change·difficulty·facilitator·social media
Social Media Marketing Resources #MMchat with @KentHuffman
August 31st, 2010 · No Comments · All Posts, JeffAshcroft
For our sixth MarketerMonday Chat #MMchat our SPECIAL guest was @KentHuffman the original founder of #MarketerMonday and our topic was Social Media Marketing Resources! This is only the sixth #MMchat we’ve held and see #MMchat for more details on MarketerMonday Chat our previous SPECIAL guests, transcripts and our upcoming schedule. Thanks again to Kent as [...]
MarketerMonday Chat with @ckburgess & @mnburgess
August 24th, 2010 · 1 Comment · All Posts, JeffAshcroft
Tonite we completed our fifth MarketerMonday Chat #MMchat with SPECIAL guests Cheryl @ckburgess & Mark @mnburgess and our topic was Agency Blueprint for Social Media Business. This is only the fifth #MMchat we’ve held and over the last seven days have had 1,101 tweets by 179 contributors. See #MMchat for more details on MarketerMonday Chat [...]
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TheSocialCMO unGeeked e’lite RT Contest
August 20th, 2010 · 1 Comment · All Posts, JeffAshcroft
Commencing at 9:00pm on August 19th, 2010 and ending on September 30th, 2010 at 9:00pm, TheSocialCMO in association with unGeeked e’lite is running a draw for 3 – 3 day passes to the unGeeked e’lite retreat being held in Toronto, Canada from Oct 28th to Oct 30th, 2010 To enter the contest all entrants must [...]
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Lockheed Martin Launches Eureka Streams Open Source Project For Enterprise Social Networking
August 4th, 2010 · 1 Comment · All Posts, JeffAshcroft
Lockheed Martin [NYSE: LMT] today (July 26, 2010) launched the Eureka StreamsTM open source project for enterprise social networking. Eureka Streams helps knowledge workers make informed decisions by finding relevant colleagues and groups, following their streams of activity, and engaging in conversation. Eureka Streams represents a new communication experience for knowledge workers, empowering them to [...]
Rick Wion first #MarketerMonday Chat Guest!
July 26th, 2010 · 4 Comments · All Posts, JeffAshcroft
This evening at 8:00pm eastern marked the launch of the #MarketerMonday Chat utilizing hashtag #MMchat and Rick Wion @rdublife, Director of Social Media for McDonald’s was the first SPECIAL guest on the chat! Tweetchat was hosted by yours truly @JeffAshcroft aka @TheSocialCMO and our topic was Social Media Alignment. Check out the full transcript of [...]
Tags:#MarketerMonday·#MMchat·@rdublife·Chat·McDonald's·Rick Wion·social media·thesocialcmo
Meet #MarketerMonday Greats on #MMchat !
July 19th, 2010 · 4 Comments · All Posts, JeffAshcroft
Beginning on July 26th, 2010 we were pleased to announce that every #MarketerMonday at 8:00pm eastern we will feature a SPECIAL #MarketerMonday Chat guest on a LIVE tweetchat hosted by @TheSocialCMO ! These tweet chats will be conducted utilizing the hashtag #MMchat and can be followed through the #MMchat link at what the #hashtag http://wthashtag.com/Mmchat [...]
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Facilitating Integration: Functional lines blurring due to social media
July 14th, 2010 · 1 Comment · All Posts, JeffAshcroft
At this point there seems to be few parts of traditional organizations and the functions within them that will not be touched or even perhaps radically altered by the forces of social media connectivity and communications. But there are still many naysayers out there asking Why do we need social media? Some typical responses from [...]
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Video: LiNC 2010: Paul Greenberg – 5 mins with an SCRM Expert
July 3rd, 2010 · 1 Comment · All Posts, JeffAshcroft
Paul Greenberg, founder of the 56 Group, Social CRM expert and keynoter at the LiNC conference this year, gives his take on the Social CRM industry and what companies are, and aren’t doing…. Key takeaway for me is how Social CRM is one of the driving factors creating the need for the types of functional [...]
Tags:communication·LiNC 2010·Paul Greenberg·social crm·video
Video Interview: Social Media in the Supply Chain
June 19th, 2010 · 2 Comments · All Posts, JeffAshcroft
Happy to have the opportunity to share with all of you the video of an interview I did with SupplyChainBrain on Social Media in the Supply Chain recorded at the Aberdeen SCM Summit in San Francisco. Even if you’re not in supply chain directly, many of the concepts discussed on employee engagement and empowerment can [...]
Tags:employee·empowerment·engagement·functional integration·interview·social media·supply chain·video
