Well, extra time (possibly the biggest barrier), money (but really not much) and people. With social media being so time intensive, and best results coming from directly being involved, the barriers to entry get higher as a business gets smaller, but not insurmountable for those willing to put in the time, especially since it can […]
Entries Tagged as 'TedRubin'
October 22nd, 2014 · Comments Off · TedRubin
—– If you’re struggling with how to build your personal brand online, you may find inspiration in this expert’s branding story.
October 20th, 2014 · Comments Off · TedRubin
What excites you about customer experience? It is not customer experience that excites me, it is the customer herself who excites me, and the relationship that will develop and lead to trust and loyalty.
October 8th, 2014 · Comments Off · TedRubin
I’ve said before that business and war have much in common. Entrenched companies keep doing what got them there, just as victors in war tend to fight subsequent battles with the same tried-and-true tactics.
September 26th, 2014 · Comments Off · TedRubin
There are some great marketing lessons to be taken from fishing, and I’m not talking about the “ph-” variety. If you’ve ever been fishing with an expert, on that expert’s home turf, you know that it can be an almost artistic experience. Before your boat even hits the water, your expert companion tells you where […]