The Next Stage of Smart Mobile Adoption

We’re in a state of mobile transition.

Pouring over some of the various pieces of mobile research recently, of which there is a lot these days, it stuck me that mobile is moving into its next phase, which we plead not to be called Mobile 2.0.

Smartphone penetration in the U.S. has finally reached 50 percent, though higher in the 25-34-year-old demographic, says Nielsen, and comScore pegs Android at half of that entire share.

Latin America is on its way to more than 50 percent smartphones in a few years and in the last quarter, 24 million smartphones were shipped in China, more than in the U.S. for the first time. More smartphones than full-featured phones are now sold in the U.S.

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