Creating Expert Communities with Tweetchats

In June #MMchat aka #MarketerMonday chat will be held for the 100th time!

Established July 26th, 2010 #MMchat has become a weekly tradition for an ever expanding number of CMOs, marketers and others working in and around the digital social networking space. And all of us at @TheSocialCMO were recently very pleased when #MMchat was named one of the 15 Essential Social Marketing Twitter Chats by Mashable.

One of the most elusive goals of transient social networks remains the creation of sustainable ongoing communities of interest. Tweetchats are an excellent way to not only establish such an expert community, but to also keep it engaged and growing on an ongoing basis.

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#MarketerMonday with @JeffreyHayzlett on Social Media, Crowdsourcing & Change

In just a few hours it will be #MMchat time again and this week our SPECIAL guest will be none other than @JeffreyHayzlett for this Monday January 24th at 8:00pm eastern!!


The topic for our chat tonight? Is your business breathing in 2011? Social Media, Crowdsourcing & Change. We look forward to Jeff’s insights and on these based on his previous experiences at Kodak and as a cowboy.

Hope you’re all as excited as I am to have @JeffreyHayzlett join us and that you will all make the time to be with us tonight, for it truly is all of you who make #MarketerMonday Chat matter!

Remember #MMchat makes Mondays MARVELOUS!!

Cheers

Jeff Ashcroft

@TheSocialCMO

Social Media Marketing Resources #MMchat with @KentHuffman

For our sixth MarketerMonday Chat #MMchat our SPECIAL guest was @KentHuffman the original founder of #MarketerMonday and our topic was Social Media Marketing Resources!

This is only the sixth #MMchat we’ve held and see #MMchat for more details on MarketerMonday Chat our previous SPECIAL guests, transcripts and our upcoming schedule.

Thanks again to Kent as well as all of you #MMchat tweeps who joined us and participated in this interesting and very interactive chat!

Check out the full transcript of tonite’s chat at http://bit.ly/KentHuffman and please join us in two weeks as @ScottMonty joins us! Scott Monty is the Head of Social Media for Ford and a member of the @TheSocialCMO Crew and will be joining us September 13th at 8:00 pm EST to discuss Encouraging Executive Participation in Social Media!

Cheers

Jeff Ashcroft

@TheSocialCMO

Meet #MarketerMonday Greats on #MMchat !

MarketerMonday Chat or #MMchat for short was founded by @JeffAshcroft on July 26th, 2010 and every week since has featured a SPECIAL guest and generated an interesting and useful transcript.

Beginning on July 26th, 2010 we were pleased to announce that every #MarketerMonday at 8:00pm eastern we will feature a SPECIAL #MarketerMonday Chat guest on a LIVE tweetchat hosted by @TheSocialCMO !

These tweet chats will be conducted utilizing the hashtag #MMchat and can be followed through the #MMchat on Twitter search or through your favorite twitter tool! And our ongoing schedule for future chats as well as the links to transcripts from our chats already completed are always available at http://bit.ly/MMchat

Join us every #MarketerMonday evening to personally get to know, discuss cool topics and ask questions of our SPECIAL guests on #MarketerMonday Chat!

I’m VERY pleased to announce that our first #MarketerMonday chat SPECIAL guest on Monday July 26th will be none other than Rick Wion @rdublife Director, Social Media for McDonald’s and our topic for the chat will be Social Media Alignment! (Completed see blog post & transcript)

On August 2nd, 2010 our second #MarketerMonday chat SPECIAL guest will be Ted Rubin @TedRubin , CMO of #OpenSky and our topic will be Relationship Commerce.(Completed see blog post & transcript)

And on August 9th the fun continues with Karima-Catherine Goundiam @KarimaCatherine joining us to discuss Multilingual Social Media Platforms (Complete see transcript!)

On August 16th our very own world traveling storyteller @treypennington will join us to discuss Cut through the marketing clutter with storytelling(Complete see transcript!)

And on August 23rd one of the first and still most fervent #MarketerMonday fanatics Cheryl Burgess @ckburgess and Mark Burgess @mnburgess will join us to discuss the Agency Blueprint for Energizing Social Media Business! (Complete see transcript!)

On August the 30th we’re very pleased to have the orginator of #MarketerMonday on #MMchat @KentHuffman will be joining us for a discussion of Social Media Resources. (Complete see transcript!)

After a break for the Labor Day (Sept 6th) long weekend, #MMchat will continue on September 13th with SPECIAL guest @ScottMonty and our topic will be Encouraging Executive Participation in Social Media! (Complete see transcript!)

#MMchat SPECIAL guest on September 20th will be Jeff Wilson @jeffthesensei and our topic will be Online Demand Generation!
(Complete see transcript!)

REALLY pleased our #MMchat SPECIAL guest on September 27th will be Viveka von Rosen @LinkedInExpert and our topic will be Making the Most of LinkedIn Groups! (Complete see transcript!)

On Monday October 4th our #MMchat SPECIAL guest will be Cd Vann @ThatWoman_Is the famous Founder of unGEEKED and our topic will be Issues Surrounding Brand Authenticity vs Personal Integrity! (Complete see transcript!)

@BillBoorman a very prolific and vociferous tweetchatter will join us October 11th for #MMchat and our topic will be Marketing Benefits of Employee Engagement!(Complete see transcript!)

On Monday October 18th our #MMchat SPECIAL guest will be Judi Samuels @ChiefLemonHead and our topic will be True Love, True Loyalty (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday October 25th will be @GlenGilmore the ever famous and original @Trendtracker to discuss what else but Tracking Trends via Social Media! (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday November 1st will be @DannyBrown on the Increasing Role of Content as Engagement & Marketing Tool! (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday November 8th will be Eric Qualman @equalman the Socialnomics dude to chat about The future: Social Search, Social Commerce & eReaders oh my! (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday November 15th will be Chuck Martin @ChuckMartin1 to discuss It’s a Mobile World: Trends & Research (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday November 22nd will be @ChrisBrogan to discuss The Role of Major Influencers in Cause Marketing! (Complete see transcript!)

Our #MMchat SPECIAL guest on Monday November 29th will be John Bernier @BernierJohn Empowerment Ninja of Bet Buy’s original Twelpforce and we’ll be talking Proactive Customer Service in a social media world!)(Complete see transcript!)

Our #MMchat SPECIAL guest on Monday December 6th was Amy @HowellMarketing and @AnneDGallaher to discuss the Impact and Value of Social Media in PR!(Complete see transcript!)

Our #MMchat SPECIAL guest on Monday December 13th will be Laura Fitton @Pistachio Author of Twitter for Dummies and pleased she has chosen #MMchat for the 1st stop on her virtual book Tour!(Complete see transcript!)

The #MMchat SPECIAL guest on Monday December 20th was @ShaneGibson Author of Guerrilla Social Media Marketing!(Complete see transcript!)

Our final #MMchat of 2010 is #MMchat The Year 2010 in Review with @JeffAshcroft on Monday December 27th. Reviewing all #MMchats held in 2010, suggestions for improvements and SPECIAL guests in 2011!(Complete see transcript!)

We continue to round out our future #MarketerMonday Chat schedule and are always looking for great suggestions for topics and SPECIAL guests so feel free to @ MSG or DM @TheSocialCMO with your suggestions.

So make the most of #MarketerMonday and get to know some of the people behind the GREAT suggestions of #MarketerMonday follows right here on #MarketerMonday Chat or #MMchat for short!

Cheers

Jeff Ashcroft

@TheSocialCMO