@TheSocialCMO: Welcome to our 95th #MarketerMonday Chat! #MMchat … I am your moderator @TheSocialCMO Thank you for joining us! |
@TheSocialCMO: More than two years ago, @KentHuffman made the first #MarketerMonday shoutout & every Monday since then there have been 100s #MMchat |
@TheSocialCMO: We’re pleased to be part of #MarketerMonday mix with #MMchat allowing all of us to get to know these #MM greats & discuss cool topics! |
@TheSocialCMO: The Social CMO Crew member Rick Wion @rdublife will be pleased to know #MMchat coming to you LIVE from @McDonalds in Huntsville, Canada! |
@TheSocialCMO: To learn more about #MMchat just check out our MMchat Event page on The @TheSocialCMO blog http://t.co/sxcEU1u5 #MMchat |
@TheSocialCMO: To see upcoming schedule and transcripts of all previous #MMchat transcripts just check out the MMchat Master Schedule http://t.co/yPUjvkUE |
@TheSocialCMO: To chat, simply use the hashtag #MMchat to be included in #MMchat transcript! You can also follow the chat at http://t.co/hxX3TGLe |
@TheSocialCMO: Every Monday at 8:00pm est we have a SPECIAL guest on #MMchat to discuss a topic relevant to all you Social CMOs out there! #MMchat |
@ValerieSimon: RT @TheSocialCMO: The Social CMO Crew member @rdublife will be plsd to know #MMchat LIVE from @McDonalds in Huntsville, Canada! #mmchat |
@TheSocialCMO: For our 95th #MMChat I’m very pleased to welcome Stephen Trask @TraskInsight as tonight’s SPECIAL guest! #MMchat |
@TheSocialCMO: Our #MMchat topic tonight is ‘Emotion Analytics: Quantifying Emotion for Better Brand Engagement’ & here’s quick tweet Bio for Stephen Trask |
@SteveCassady: RT @carece: Brand Choreography Invite: #MMchat May 28th 8 http://t.co/oRcSfBtX @TheSocialCMO http://t.co/PxjKfQ4P via @ckburgess #mmchat |
@SteveCassady: RT @JdeAgustin: Emotion Analytics: Quantifying Emotion for Better Brand Engagement Our #MMchat w/ @TraskInsight #in #mmchat |
@TheSocialCMO: #MMchat guest Stephen Trask @TraskInsight has background that spans clinical research, pharmaceutical sales training & strategic planning |
@TheSocialCMO: Stephen Trask @TraskInsight is MD at emonalytics, a consultancy using neurometric techniques to quantify emotional engagement #MMchat |
@mnburgess: RT @TheSocialCMO: Our #MMchat topic tonight is ‘Emotion Analytics: Quantifying Emotion for Better Brand Engagement’ & here’s quick tweet Bio for Stephen Trask |
@TheSocialCMO: #MMchat guest Stephen Trask @TraskInsight is a graduate of the university of hartford and has a degree in Advanced Science and Medicine |
@ValerieSimon: Looking fwd to following RT @TheSocialCMO: For our 95th #MMChat I’m very pleased to welcome @TraskInsight tonight’s SPECIAL guest! #mmchat |
@mnburgess: welcome Steven to #MMchat... |
@prosperitygal: I hour till #Speakchat ith @jonathanfields - topic Book Marketing - I'm ready you? http://t.co/w8Xh3gyR #MMchat #blogchat #Usguys |
@TheSocialCMO: Stephen Trask @TraskInsight was born & raised in CT and currently resides in Princeton, NJ with his family and is changing the world #MMchat |
@TheSocialCMO: So now please join me in welcoming Stephen Trask @TraskInsight as our 95th #MarketerMonday Chat SPECIAL guests Cheers! #MMchat |
@ebonstorm: RT @prosperitygal: I hour till #Speakchat ith @jonathanfields - topic Book Marketing - I'm ready you? http://t.co/w8Xh3gyR #MMchat #blogchat #Usguys |
@TraskInsight: Glad to be here #mmchat |
@TheSocialCMO: To get things rolling & the conversation kickstarted I as always have a few questions for Stephen Trask @TraskInsight #MMchat |
@DebWeinstein: Join @TheSocialCMO & #MMchat NOW for Emotion Analytics: Quantifying Emotion for Better Brand Engagement *starring* @TraskInsight #usguys |
@emonalytics: RT @TheSocialCMO: So now please join me in welcoming Stephen Trask @TraskInsight as our 95th #MarketerMonday Chat SPECIAL guests Cheers! #MMchat |
@TheSocialCMO: And as tweetchats are meant to be interactive, do feel free to intersperse your ideas & opinions on our topic #MMchat |
@chuckmartin1: RT @TheSocialCMO: So now please join me in welcoming Stephen Trask @TraskInsight as our 95th #MarketerMonday Chat SPECIAL guests Cheers! #MMchat |
@SteveCassady: Thanks for joining us RT @TraskInsight: Glad to be here #mmchat |
@TheSocialCMO: Q1) OK, let’s get started by first asking how do you define ‘brand engagement?’ #MMchat |
@dannyhanssel: RT @TheSocialCMO: Stephen Trask @TraskInsight is MD @ emonalytics, consultancy use neurometric techniques to quantify emo engagemnt #MMchat |
@SteveCassady: RT @TheSocialCMO: Q1) OK, let’s get started by first asking how do you define ‘brand engagement?’ #mmchat |
@TraskInsight: #MMCHAT Well, first – what does everyone have to say regarding brand engagement? |
@TraskInsight: #MMCHAT Marketers talk about engagement and emotion, but what do these concepts actually mean? |
@TraskInsight: #MMCHAT Using neurometrics we quantify surrogate markers for engagement that stems from the subconscious. |
@TheSocialCMO: Q2) So Steve, would you say that brand engagement is something that comes from someone’s first person experience with that brand? #MMchat |
@dwaynekilbourne: RT @SteveCassady: RT @TheSocialCMO: Q1) OK, let’s get started by first asking how do you define ‘brand engagement?’ #mmchat |
@TraskInsight: #MMCHAT Right. Brand engagement is when a brand connects with mindspace and evokes an emotion. |
@TraskInsight: #MMCHAT We do not measure click thrus and follower counts, we measure how the subconscious responds, before an action is made. |
@nowyoucan247: #MMChat Welcome Steven from @TraskInsight. Looking forward to seeing what's new. |
@TraskInsight: #MMCHAT We use neurometric tools that measure surrogate markers such as pupil dilation, microexpressions and heart rate. |
@TraskInsight: #MMCHAT The truth is that brands might think they are engaging their audience – but they really are not. |
@TraskInsight: #MMCHAT So, what marketers need are innovative methodologies to discover if – and how engaged their audiences really are. |
@SteveCassady: RT @TraskInsight: #MMCHAT Right. Brand engagement is when a brand connects with mindspace and evokes an emotion. #mmchat |
@viralheat: RT @DebWeinstein: Join @TheSocialCMO & #MMchat NOW for Emotion Analytics: Quantifying Emotion for Better Brand Engagement *starring* @TraskInsight #usguys |
@TheSocialCMO: Q3) Can you perhaps tell us more about reading microexpressions and what impact this can have on brands/marketers? #MMchat |
@emonalytics: RT @traskinsight: #MMCHAT The truth is that brands might think they are engaging their audience – but they really are not. |
@JdeAgustin: RT @traskinsight: #MMCHAT The truth is that #brands might think they are engaging their audience – but they really are not. |
@TheSocialCMO: RT @DebWeinstein: Join @TheSocialCMO & #MMchat NOW for Emotion Analytics: Quantifying Emotion for Better Brand Engagement *starring* @TraskInsight #usguys |
@AnnSatterfield: RT @TheSocialCMO: So now please join me in welcoming Stephen Trask @TraskInsight as our 95th #MarketerMonday Chat SPECIAL guests Cheers! #MMchat |
@TraskInsight: #MMCHAT There are 7 universal, cross-cultural emotions, and FACS is a scientifically validated technique to read microexpressions. |
@TraskInsight: #MMCHAT Microexpressions are subconscious expressions of emotion that occur on the face for as brief as 1/25th of a second . |
@husamerciyes: Welcome Stephen @traskinsight RT @TheSocialCMO: please join me in welcoming Stephen Trask @TraskInsight as our 95th #MarketerMonday #MMchat |
@AnnSatterfield: RT @SteveCassady: RT @TraskInsight: #MMCHAT Right. Brand engagement is when a brand connects with mindspace and evokes an emotion. #mmchat |
@ckburgess: "Branding is primarily emotional in nature-w/out the benefit of a tool lk facial coding, also almost hopelessly abstract." ~Dan Hill #MMChat |
@TraskInsight: #MMCHAT Microexpressions often occur before the rational mind can apply social norms or process a verbal response to what was experienced. |
@ValerieSimon: RT @TraskInsight: So, what marketers need are innovative methodologies to discover if – and how engaged their audiences really are. #mmchat |
@chuckmartin1: @TraskInsight Very interesting. Is this similar to what that group in Boston is doing, in testing ad reactions, do you know? #mmchat |
@TraskInsight: #MMCHAT We only use certified FACS coders to read microexpressions and code other minuscule changes we observe. |
@viralheat: RT @ckburgess: "Branding is primarily emotional in nature-w/out the benefit of a tool lk facial coding, also almost hopelessly abstract." ~Dan Hill #MMChat |
@TheSocialCMO: Any tweeps on #MMchat this evening I'm not following yet please give me a #Shoutout and I'll follow you back! Cheers! #MMchat |
@StephenCaggiano: RT @ckburgess: "Branding is primarily emotional in nature-w/out the benefit of a tool lk facial coding, also almost hopelessly abstract." ~Dan Hill #MMChat |
@TheSocialCMO: Q4) Steve, what are some of the mistakes brands make when attempting to increase brand engagement? #MMchat |
@nowyoucan247: #MMChat What are FACS? |
@StephenCaggiano: RT @DebWeinstein: Join @TheSocialCMO & #MMchat NOW for Emotion Analytics: Quantifying Emotion for Better Brand Engagement *starring* @TraskInsight #usguys |
@MeltwaterGroup: Great tweetchat today on Emotion Analytics: Quantifying Emotion for Better Brand Engagement via @thesocialcmo follow #MMChat |
@SteveCassady: RT @TheSocialCMO: Q4) Steve, what are some of the mistakes brands make when attempting to increase brand engagement? #mmchat |
@TraskInsight: #MMCHAT We only use certified FACS coders to read microexpressions and code other minuscule changes we observe. |
@TraskInsight: #MMCHAT Or not understanding the context behind verbatim that does not align with the nonverbal, eg. exhibiting fear, but stating happy |
@StephCalahan: RT @prosperitygal: I hour till #Speakchat ith @jonathanfields - topic Book Marketing - I'm ready you? http://t.co/w8Xh3gyR #MMchat #blogchat #Usguys |
@TheSocialCMO: Q5) Interesting, so what you are saying is that some respondents lie in their responses to research? #MMchat |
@TraskInsight: #MMCHAT it’s not lying, people often do know exactly what they are feeling and often there is context missing from the dialogue. |
@thomkearney: @TraskInsight I am curious what are the There are 7 universal, cross-cultural emotions? #MMChat |
@TraskInsight: #MMCHAT Reading microexpression in real time allows the dialogue to change and connect deeper, creating better insights. |
@TraskInsight: #MMCHAT We believe that deep insights are very hard to come by and we arrive at them by employing new technology, and new strategic... |
@emonalytics: RT @MeltwaterGroup: Great tweetchat today on Emotion Analytics: Quantifying Emotion for Better Brand Engagement via @thesocialcmo follow #MMChat |
@TheSocialCMO: Q6) Steve, relative to applying these methods, which types of clients are emonalytics working with? #MMchat |
@JdeAgustin: RT @traskinsight: #MMCHAT Reading microexpression in real time allows the dialogue to change and connect deeper, creating better insights. |
@dannyhanssel: RT @SteveCassady: RT @TheSocialCMO: Q4) Steve, what are some mistakes brands make when attempting to increase brand engagement? #MMchat |
@TraskInsight: #MMCHAT We’ve worked with international pharma companies and consumer product brands on various projects. |
@TraskInsight: #MMCHAT about 30% of our work is research based, 40% is real-world application and the rest is training/workshop and competitive... |
@TheSocialCMO: Q7) To delve a little deeper can you please explain what you mean by real-world application? #MMChat |
@TraskInsight: #MMCHAT We have adapted many research-based methodologies and applied them in real-world selling or advisory scenarios. |
@TraskInsight: #MMCHAT Clients are able to understand how confident opinion leaders are when they talk about patient types or the impact of guidelines... |
@TraskInsight: #MMCHAT Sales managers are able to quantify the effectiveness of eDetails and their field force. |
@TraskInsight: #MMCHAT Mostly, we can tell what types of situations and the ‘moment of truth’ in these situations that truly engage customers. |
@TheSocialCMO: Q8) So how can neurometrics empower a CMO to make better marketing decisions? Say in a new product introduction? #MMchat |
@TraskInsight: @thomkearney #MMCHAT Happiness, Sadness, Suprise, Fear, Disgust, Contempt, Anger then different intensities. |
@EricaLRoberts: Late but made it to #MMChat! Looks like great information being shared tonight. |
@TraskInsight: #MMCHAT In short, they get Better, quantifiable data. |
@TraskInsight: #MMCHAT Many times, marketers finish research and they think they could have written the report before the study was executed. |
@TraskInsight: #MMCHAT Neurometrics can help sort the lip-service and social norms from the true emerging insights. |
@TraskInsight: #MMCHAT Is it better to believe a lie, or fail to believe in something that was true? That “something” might be the ownership door for... |
@EricaLRoberts: RT @traskinsight: #MMCHAT Microexpressions often occur before rational mind can apply social norms or process verbal response to experience |
@emonalytics: RT @traskinsight: #MMCHAT These are some things we can sort out – and our clients are often shocked by the findings. |
@DaveYouTern: Hi! Hopping into #mmchat for the first time. I've heard great things! |
@TheSocialCMO: Q9) OK Steve, let’s talk a bit about qualitative research. What role does this play in your work? #MMChat |
@TraskInsight: #MMCHAT Quantitative tools help clients build stronger qualitative insights – example – if a traditional focus group questions shows... |
@TraskInsight: #MMCHAT ..but, there are microexpressions of fear, we can revise the questioning to obtain new insights. |
@AnnSatterfield: Just hit my multitask limit...picking out wines @TotalWine, keeping my eye on #mmchat and talking to my parents on the phone...oops! |
@TheSocialCMO: Q10) Interesting, so what you’re saying is that both qualitative and quantitative research can influence behavior change? #MMchat |
@TraskInsight: #MMCHAT Yes. What’s learned through a traditional qualitative interaction typically doesn’t give deep insights b/c of subconscious emotion. |
@StevenHixon: Just made it to #MMchat! |
@TraskInsight: #MMCHAT And verbal is only 23% of how people/respondents communicate. |
@TraskInsight: #MMCHAT So using quant to guide qualitative, provides the more complete and accurate picture of your audience if you also use neurometrics. |
@TheSocialCMO: Q11) And last but not least, how can our #MMchat community learn more about neurometrics and emotional engagement Steve? |
@JdeAgustin: RT @TheSocialCMO: Q10) Interesting, so what you’re saying is that both qualitative and quantitative research can influence behavior change? #MMchat |
@EricaLRoberts: RT @TraskInsight: #MMCHAT And verbal is only 23% of how people/respondents communicate. #MMChat |
@emonalytics: RT @traskinsight: #MMCHAT And verbal is only 23% of how people/respondents communicate. |
@sushobhan: RT @TraskInsight: #MMCHAT Many times, marketers finish research and they think they could have written the report before the study was executed. |
@TheSocialCMO: We'll now open up #MMchat for your questions! Stephen Trask @TraskInsight will answer as many as he can in the time remaining! #MMchat |
@SteveCassady: RT @TheSocialCMO: Q11) And last but not least, how can our #MMchat community learn more about neurometrics and emotional engagement #mmchat |
@emonalytics: RT @TraskInsight: #MMCHAT So using quant to guide qualitative, provides the more complete and accurate picture of your audience if you also use neurometrics. |
@ckburgess: RT @TheSocialCMO: We'll now open up #MMchat for your questions! Stephen Trask @TraskInsight will answer as many as he can in the time remaining! #MMchat |
@TheSocialCMO: Steve, What is the relationship between neurometrics and neuro linguistic programming? #MMchat |
@kimberlymccabe: RT @TheSocialCMO: Steve, What is the relationship between neurometrics and neuro linguistic programming? #MMchat |
@clayforsberg: Simply put, "branding" is just your story. To make it more than that - just muddies the waters of comprehension. #mmchat |
@SMgrads: We want to hear from you! Take our quick survey & let us know what you think about social media degrees http://t.co/5bpgfL0E #mmchat |
@TraskInsight: #MMCHAT We dont use NLP, but have helped clients make sense of what they have when they tried applying it. We only use scientifically... |
@TheSocialCMO: Please include #MMchat in tweets with questions for Stephen Trask @TraskInsight on #MMchat this evening! Cheers! |
@ckburgess: "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #MMChat #branding |
@husamerciyes: RT @ckburgess: "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #MMChat #branding |
@EricaLRoberts: RT @ckburgess: "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #MMChat |
@TheSocialCMO: How does emotional analytics rate in the #BigData discussions getting so much airplay these days Steve? #MMchat |
@CASUDI: RT @TheSocialCMO: Steve, What is the relationship between neurometrics and neuro linguistic programming? #MMchat |
@eskayone: RT @ckburgess: "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #MMChat #branding |
@TraskInsight: #MMCHAT Many vendors apply their "modified" systems that are not scientifically validated, so be careful selecting the right methodology... |
@nowyoucan247: RT @ckburgess: "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #MMChat #branding |
@StevenHixon: RT @SMgrads: We want to hear from you! Take our quick survey & let us know what you think about social media degrees http://t.co/5bpgfL0E #mmchat |
@JdeAgustin: How can neurometrics be used in a professional #sales or #HR environment? #MMCHAT |
@CASUDI: RT@ckburgess "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #mmchat |
@nowyoucan247: RT @clayforsberg: Simply put, "branding" is just your story. To make it more than that - just muddies the waters of comprehension. #mmchat |
@TraskInsight: #MMCHAT #BIDGDATA It all depends on what is most important to the organization. Emotion plays a role in every verbatim, decision and data... |
@TheSocialCMO: So are most applications of emotion analytics today in the lab and do you see a time where they will be used real time to respond? #MMchat |
@TraskInsight: #MMCHAT #BIGDATA We can always find a role for emotional analytics in decision making and strategy development. |
@digitalpulpinc: RT @TheSocialCMO: Q4) Steve, what are some of the mistakes brands make when attempting to increase brand engagement? #MMchat |
@margaretrosek: RT @prosperitygal: I hour till #Speakchat ith @jonathanfields - topic Book Marketing - I'm ready you? http://t.co/w8Xh3gyR #MMchat #blogchat #Usguys |
@husamerciyes: RT @TraskInsight: #MMCHAT #BIGDATA We can always find a role for emotional analytics in decision making and strategy development. |
@TraskInsight: #MMCHAT I would estimate that 85% of our projects take place in real world settings, in real time... We use the lab to validate field... |
@CASUDI: @TheSocialCMO Did U get your Q answered about REAL time use of (EA)? #mmchat |
@JdeAgustin: How can neurometrics be used in a professional #sales or #HR environment? #MMCHAT @traskinsight |
@TheSocialCMO: Open Q & A NOW with Steve Trask @TraskInsight on Emotion Analytics! Post your question with #MMchat Cheers! |
@Yee_s_tweets: RT @TraskInsight: #MMCHAT Neurometrics can help sort the lip-service and social norms from the true emerging insights. |
@mnburgess: So basically, your work enhances learnings from qualitative research? deeper? @TraskInsight: #MMCHAT |
@JdeAgustin: RT @TheSocialCMO: Open Q & A NOW with Steve Trask @TraskInsight on Emotion Analytics! Post your question with #MMchat Cheers! |
@CASUDI: RT @TraskInsight: #MMCHAT Neurometrics can help sort the lip-service and social norms from the true emerging insights // TY #mmchat |
@TraskInsight: @jdeagustin #MMCHAT Measure engagement during a 'sales call' or interview and apply confidence levels behind the verbatim or behavior... |
@JdeAgustin: RT @CASUDI: RT @TraskInsight: #MMCHAT Neurometrics can help sort the lip-service and social norms from the true emerging insights // TY #mmchat |
@rdublife: @ValerieSimon @thesocialcmo thats great. Will have to read the #mmchat transcript. Been driving for the past hour |
@CASUDI: @JdeAgustin Compelling reason to delve more into Neurometrics ~ dont U think? #mmchat |
@TraskInsight: @mnburgess #MMCHAT Yes, learnings are much deeper. Often, you are left with new context for verbatim and can build different emo insights |
@LydiaChicles: RT @TheSocialCMO: We'll now open up #MMchat for your questions! Stephen Trask @TraskInsight will answer as many as he can in the time remaining! #MMchat |
@TraskInsight: #MMCHAT Real time engagement reads do happen with consumers and we can then change questioning on the spot, shifting direction of... |
@TheSocialCMO: Steve what is the strangest finding you've ever come across in your study of emotional analytics? #MMchat |
@LydiaChicles: RT @DebWeinstein: Join @TheSocialCMO & #MMchat NOW for Emotion Analytics: Quantifying Emotion for Better Brand Engagement *starring* @TraskInsight #usguys |
@CASUDI: @TraskInsight ~being able to change the Questions (on the fly so to speak) I like how that plays out > #mmchat |
@BoldCommunityTv: RT @TheSocialCMO: We'll now open up #MMchat for your questions! Stephen Trask @TraskInsight will answer as many as he can in the time remaining! #MMchat |
@TraskInsight: #MMCHAT THe strangest finding was that content eliciting negative emotion sustained behavior change longer than positive emotions |
@BoldCommunityTv: RT @TraskInsight: #MMCHAT #BIGDATA We can always find a role for emotional analytics in decision making and strategy development. |
@TheSocialCMO: OK last call for questions for Stephen Trask @TraskInsight talking Emotion Analytics on #MMchat! Cheers! |
@CASUDI: @TraskInsight not sure its the same things but people generally get more "fixated" on negative than positive? #mmchat |
@emonalytics: RT @thesocialcmo: OK last call for questions for Stephen Trask @TraskInsight talking Emotion Analytics on #MMchat! Cheers! |
@mnburgess: Thanks. RT @TraskInsight: @mnburgess Paul Ekman is the godfather, but of the top five in the nation, we have two on staff. #MMchat |
@TheSocialCMO: RT @TraskInsight: #MMCHAT THe strangest finding was that content eliciting negative emotion sustained behavior change longer than positive emotions |
@TheSocialCMO: RT @CASUDI: @TraskInsight not sure its the same things but people generally get more "fixated" on negative than positive? #mmchat |
@TraskInsight: #MMCHAT Use of everyday neurometrics is close with technology, but marketers making engaging content will delay the adoption. |
@TraskInsight: #MMCHAT Emotional Engagement and stimulating content is required before neurometrics become a tool for the everyday marketer. We are far... |
@CASUDI: @TheSocialCMO I find the focus tonight v. interesting not sure 140 is the best format #MMchat |
@mradamjohn: @TraskInsight @TheSocialCMO tail on negative impact; have to wonder if it is a chicken/egg scenario, based on historical use of neg #mmchat |
@mnburgess: Thanks, Steve. Engaging concepts to discuss. Leading edge stuff. @traskinsight #MMchat |
@Yee_s_tweets: @traskinsight very interesting...behavior changes such as? #mmchat |
@TraskInsight: #MMCHAT Makes the content that much more concise to be engaging. |
@CASUDI: RT @mradamjohn: @TraskInsight @TheSocialCMO tail on negative impact; have to wonder if it is a chicken/egg scenario, based on historical use of neg #mmchat |
@TheSocialCMO: @CASUDI Perhaps you can arrange an offline discussion with Steve to get into further detail! Cheers! #MMchat |
@TheSocialCMO: Thanks for joining! Your participation & feedback was GREAT! An extra SPECIAL thanks to Stephen Trask @TraskInsight for joining us! #MMchat |
@TheSocialCMO: Next week’s 96th #MMchat with @ckburgess & @mnburgess & ‘Brand Choreography Through Integrated Marketing Communications’ will be our topic! |
@ckburgess: RT @TheSocialCMO: Next week’s 96th #MMchat with @ckburgess & @mnburgess & ‘Brand Choreography Through Integrated Marketing Communications’ will be our topic! |
@TheSocialCMO: Follow @TheSocialCMO to stay updated on all things #MMchat including upcoming SPECIAL guests, transcripts and more! #MMchat |
@TraskInsight: @yee_s_tweets #MMCHAT In this case it was adopting lifestyle changes for health reasons, including medication compliance every day. |
@JdeAgustin: RT @TheSocialCMO: Thanks for joining! Your participation & feedback was GREAT! An extra SPECIAL thanks to Stephen Trask @TraskInsight for joining us! #MMchat |
@mnburgess: Thanks! @ckburgess & I look fwd to nxt week's #MMchat & discussing 'Brand Choreography'. @TheSocialCMO |
@TheSocialCMO: The transcript for tonight’s #MMchat will be posted tomorrow on @TheSocialCMO blog http://t.co/3WlcIqQM #MMchat |
@TheSocialCMO: Bookmark & visit our #MMchat Master Schedule to keep up on upcoming guests & review our almost 100 transcripts to date! http://t.co/yPUjvkUE |
@TheSocialCMO: Thanks everyone! Have a GREAT night and hope to see you all next week on #MMchat ! =) |
@TheSocialCMO: And it’s ALL of you the #MMchat tweeps that make #MMchat the special time it is !! |
@JdeAgustin: RT @thesocialcmo The transcript for tonight’s #MMchat will be posted tomorrow on @TheSocialCMO blog http://t.co/lWo2ggOs #MMchat |
@TraskInsight: #MMCHAT Glad to be here. Thanks Everyone |
@ckburgess: @TheSocialCMO @mnburgess look forward to next week's May 28th #MMChat - "Brand Choregrphy" 8p.m. ET |
@TheSocialCMO: Last but not least, please remember #MMchat makes Mondays MARVELOUS!! Cheers! Nite all!! |
@BlueFocus: RT @mnburgess: Thanks! @ckburgess & I look fwd to nxt week's #MMchat & discussing 'Brand Choreography'. @TheSocialCMO |
@BlueFocus: RT @ckburgess: @TheSocialCMO @mnburgess look forward to next week's May 28th #MMChat - "Brand Choregrphy" 8p.m. ET |
@BlueFocus: RT @CASUDI: RT@ckburgess "If consumers’ faith in the brand’s story gets broken, they’ll see the brand’s message as an epic lie". ~ Dan Hill #mmchat |
@TheSocialCMO: Tonight's #MMchat stats! 270 tweets generated 2,615,430 impressions, reaching an audience of 777,493 followers |
@CASUDI: @TheSocialCMO YES, let me think about that ~ offline ~ @Traskinsight > It's the predictive part most fascinates me. #mmchat |
@TheSocialCMO: @CASUDI And who knows as we progress maybe we'll start some LIVE discussions with tools like Google Hangout! #MMchat @Traskinsight |
@heidicohen: What would you add? RT @red7marketing: Blogger Outreach: 9 Tips You Need to Succeed http://t.co/9eOtRAdr #PR #mmchat #blogchat |
@Yee_s_tweets: RT @TraskInsight: #MMCHAT THe strangest finding was that content eliciting negative emotion sustained behavior change longer than positive emotions |
@SMgrads: #mmchat Interested in voicing your opinions on the inportance of #socialmedia in #business? Check out this survey: http://t.co/lPDjs3ih... |
@AnneDGallaher: “@TheSocialCMO: visit our #MMchat Master Schedule to keep up on upcoming guests & review our almost 100 transcripts http://t.co/baPhdIld” |
@SMgrads: #mmchat are social media degrees important to your business? Let us know here: http://t.co/pe9YZKYV |