{"id":116,"date":"2010-01-23T19:34:10","date_gmt":"2010-01-23T19:34:10","guid":{"rendered":"http:\/\/www.thesocialcmo.com\/blog\/?p=116"},"modified":"2010-01-23T19:34:10","modified_gmt":"2010-01-23T19:34:10","slug":"tough-love-we-have-work-to-do","status":"publish","type":"post","link":"https:\/\/www.thesocialcmo.com\/blog\/2010\/01\/tough-love-we-have-work-to-do\/","title":{"rendered":"Tough Love: We Have Work To Do"},"content":{"rendered":"<p>I say \u201cwe\u201d, because I include myself in what I\u2019m about to say. <\/p>\n<p><img decoding=\"async\" src=\"http:\/\/altitudebranding.com\/wp-content\/uploads\/2010\/01\/whip-200x300.jpg\" alt=\"whip\" \/><\/p>\n<p>Yesterday, <a href=\"http:\/\/altitudebranding.com\/2010\/01\/will-the-business-people-please-stand-up\/\">I posted that what we really need is more people with solid business skills<\/a>. And <a href=\"http:\/\/altitudebranding.com\/2010\/01\/will-the-business-people-please-stand-up\/#comments\">Justin commented<\/a>, rightly so, that many of the people shouting AMEN might just be part of the problem. He\u2019s not wrong.<\/p>\n<p>It\u2019s not likely that each of you reading this post have all of your business skills down pat, even as you agree with me about the need for them. I know I certainly don\u2019t. But I\u2019m working on it.<\/p>\n<p>For example, financial operations is something I know at a basic budget management and profit-and-loss level, but I don\u2019t always understand financial management strategy and revenue modeling. So I\u2019m learning from people that do, so I can be less ignorant in that regard, and more useful to my business and projects. That\u2019s just one thing on my list.<\/p>\n<p>Go back to the second to last point on yesterday\u2019s rundown:<\/p>\n<p>People who can <B>admit what they don\u2019t know<\/B>, and seek knowledge or help.<\/p>\n<p><B>That means you, too. US.<\/B><\/p>\n<p>Each of you undoubtedly has a solid set of things you do well. <a href=\"http:\/\/megfowler.com\/\">Meg Fowler<\/a> is an outstanding writer and wordsmith. <a href=\"http:\/\/toughsledding.wordpress.com\/\">Bill Sledzik<\/a> is an experienced educator. <a href=\"http:\/\/soloprpro.com\/\">Kellye Crane<\/a> is a solid PR professional.<\/p>\n<p>But each of us could do with a gut check about the things we need to improve. And we can help hold each other accountable.<\/p>\n<p>I\u2019m thrilled beyond measure that you guys come here and comment and like what I write. It makes me feel good to know you\u2019re out there, and that you want to spend time to connect with me. I love that people shared yesterday\u2019s post on Twitter and Facebook and said how much they agree with the premise. But here\u2019s the thing.<\/p>\n<p>Don\u2019t you dare come here and say \u201cgreat post\u201d or \u201cAmen\u201d, write a few words of endorsement, and walk away. That\u2019s lip service, and I\u2019m challenging you to something better than that. Something bigger.<\/p>\n<p>Don\u2019t comment here that you agree with me. Don\u2019t tell me this post was awesome. I\u2019m here to <B>change the way things are done<\/B>, and that means mobilizing people to action, not talk.<\/p>\n<p>What I need is for you to know what you don\u2019t know. Have the stones to face it down. Think about and communicate what will help you be a better business person, <B>and then do something about it<\/B>. Share it here if putting it out publicly motivates you. If it doesn\u2019t, leave here and go do whatever compels you to move. I would much rather your silence than your inaction. Please.<\/p>\n<p>If you share this post, please do it because you\u2019re encouraging others to get real, too. My having a voice out here does very little good if all I can ever get people to do is read, tap out a few words, think briefly, and go back to doing things as they always have. There\u2019s work to be done, is there not?<\/p>\n<p>Are you with me?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I say \u201cwe\u201d, because I include myself in what I\u2019m about to say. Yesterday, I posted that what we really need is more people with solid business skills. And Justin commented, rightly so, that many of the people shouting AMEN might just be part of the problem. He\u2019s not wrong. It\u2019s not likely that each &#8230; <a class=\"read-more\" href=\"https:\/\/www.thesocialcmo.com\/blog\/2010\/01\/tough-love-we-have-work-to-do\/\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[71,72,70,69],"class_list":["post-116","post","type-post","status-publish","format-standard","hentry","category-ambernaslund","tag-make-change-happen","tag-mobilize-people-to-action","tag-solid-business-skills","tag-tough-love"],"_links":{"self":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/comments?post=116"}],"version-history":[{"count":1,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/116\/revisions"}],"predecessor-version":[{"id":117,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/116\/revisions\/117"}],"wp:attachment":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/media?parent=116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/categories?post=116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/tags?post=116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}