{"id":1458,"date":"2010-09-25T14:32:46","date_gmt":"2010-09-25T14:32:46","guid":{"rendered":"http:\/\/www.thesocialcmo.com\/blog\/?p=1458"},"modified":"2010-09-25T14:32:46","modified_gmt":"2010-09-25T14:32:46","slug":"mcdonald%e2%80%99s-foursquare-day-campaign-increased-checkins-by-33","status":"publish","type":"post","link":"https:\/\/www.thesocialcmo.com\/blog\/2010\/09\/mcdonald%e2%80%99s-foursquare-day-campaign-increased-checkins-by-33\/","title":{"rendered":"McDonald\u2019s Foursquare Day Campaign Increased Checkins by 33%"},"content":{"rendered":"<p><figure style=\"width: 215px\" class=\"wp-caption alignright\"><a href=\"http:\/\/mashable.com\/2010\/09\/16\/mcdonalds-foursquare-campaign\/#comments\"><img loading=\"lazy\" decoding=\"async\" alt=\"Golden Arches\" src=\"http:\/\/mashable.com\/wp-content\/uploads\/2010\/09\/mcdonalds-golden-arches-1.jpg\" title=\"Golden Arches\" width=\"225\" height=\"225\" \/><\/a><figcaption class=\"wp-caption-text\">Click image to see full post on Mashable<\/figcaption><\/figure>You probably already saw this via Mashable (which gets a tad more traffic than my blog) but in case not, I wanted to share the case study of how we were able to use Foursquare to increase foot traffic while showing real ROI.<\/p>\n<p>A huge thanks to Miss Destructo <a href=\"http:\/\/www.missdestructo.com\">www.missdestructo.com<\/a> and Dr. Nate <a href=\"http:\/\/www.brighteyesnews.com\/ \">www.brighteyesnews.com\/<\/a> who made Foursquare Day possible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You probably already saw this via Mashable (which gets a tad more traffic than my blog) but in case not, I wanted to share the case study of how we were able to use Foursquare to increase foot traffic while showing real ROI. A huge thanks to Miss Destructo www.missdestructo.com and Dr. Nate www.brighteyesnews.com\/ who &#8230; <a class=\"read-more\" href=\"https:\/\/www.thesocialcmo.com\/blog\/2010\/09\/mcdonald%e2%80%99s-foursquare-day-campaign-increased-checkins-by-33\/\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137,372],"tags":[731,730,732,456,564,562],"class_list":["post-1458","post","type-post","status-publish","format-standard","hentry","category-all-posts","category-rickwion","tag-check-ins","tag-foursquare","tag-foursquare-day","tag-increase","tag-mcdonalds","tag-rick-wion"],"_links":{"self":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/1458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/comments?post=1458"}],"version-history":[{"count":7,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/1458\/revisions"}],"predecessor-version":[{"id":1465,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/1458\/revisions\/1465"}],"wp:attachment":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/media?parent=1458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/categories?post=1458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/tags?post=1458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}