{"id":2586,"date":"2011-02-21T01:03:48","date_gmt":"2011-02-21T01:03:48","guid":{"rendered":"http:\/\/www.thesocialcmo.com\/blog\/?p=2586"},"modified":"2011-02-21T01:03:48","modified_gmt":"2011-02-21T01:03:48","slug":"social-media-success-requires-consistency","status":"publish","type":"post","link":"https:\/\/www.thesocialcmo.com\/blog\/2011\/02\/social-media-success-requires-consistency\/","title":{"rendered":"Social Media Success Requires Consistency!"},"content":{"rendered":"

Whether you are in social media or any kind of business one of the most important traits you can demonstrate is\u00a0consistency!<\/em><\/p>\n

Consistency is defined as being marked by harmony, regularity, or steady continuity and free from variation or contradiction; showing steady conformity to character, profession, belief, or custom.<\/em> Doesn\u2019t that also sound like a great rule of thumb for a social media practice?<\/strong><\/p>\n

Humans tend to be attracted to balance and consistency.\u00a0 A person can only be as successful in their life\u2019s endeavors as they are consistent in their life\u2019s behaviors. In other words you have to \u201cwalk the talk.\u201d This is true on the \u201conline or offline world.\u201d<\/p>\n

This means that as a leader, your actions (what you say, what you do, where you spend your time, what you deem as being important, the decisions you make etc) must be consistent\u2026 day in and day out.\u00a0 That way, the people who follow what you say and do \u2013 will see consistency in your actions and behaviors.<\/p>\n

Here are five common statements I make when speaking or writing on the importance of consistency.<\/p>\n

1. Consistent people tell the truth. They do not need to remember what \u201cpartial truth\/falsehood\u201d they might have told.<\/p>\n

2. Consistent people are loyal to their employers and\/or employees \u2013 each and every day.<\/p>\n

3. Consistent people are well rounded and maintain a healthy balance in all aspects of their lives. They know who they are and what\u2019s important.<\/p>\n

4. Consistent people set goals and track them to be sure they are growing in the mental, physical, social, and spiritual aspects of life.<\/p>\n

5. Consistent people are ones that we recognize as having great integrity anytime their name is mentioned. They are never too high\u2026 or too low.<\/p>\n

In short, success on the web is also\u00a0about\u00a0consistency.<\/em> Consistency does not mean that a leader is boring but instead implies\u00a0they are\u00a0solid, reliable and tuned-in.\u00a0So, my challenge to you (and to me)\u2014is to work on being consistent in all social media activities.\u00a0 If we do this, we will all be amazed, at the return on investment of the time we put in.<\/p>\n

Ryan T. Sauers<\/p>\n

www.ryansauersblog.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Whether you are in social media or any kind of business one of the most important traits you can demonstrate is\u00a0consistency! Consistency is defined as being marked by harmony, regularity, or steady continuity and free from variation or contradiction; showing steady conformity to character, profession, belief, or custom. Doesn\u2019t that also sound like a great … Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137,24],"tags":[264,303,1081,1082],"class_list":["post-2586","post","type-post","status-publish","format-standard","hentry","category-all-posts","category-ryan-sauers","tag-balance","tag-consistency","tag-harmony","tag-regularity"],"_links":{"self":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/2586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/comments?post=2586"}],"version-history":[{"count":2,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/2586\/revisions"}],"predecessor-version":[{"id":2588,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/2586\/revisions\/2588"}],"wp:attachment":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/media?parent=2586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/categories?post=2586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/tags?post=2586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}