{"id":5513,"date":"2014-07-14T14:08:43","date_gmt":"2014-07-14T14:08:43","guid":{"rendered":"http:\/\/www.thesocialcmo.com\/blog\/?p=5513"},"modified":"2014-12-20T16:42:38","modified_gmt":"2014-12-20T16:42:38","slug":"simplicity-whats-your-definition","status":"publish","type":"post","link":"https:\/\/www.thesocialcmo.com\/blog\/2014\/07\/simplicity-whats-your-definition\/","title":{"rendered":"Simplicity\u2014What\u2019s Your Definition?"},"content":{"rendered":"

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\"thumbs-up\"<\/a><\/div>\n

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I recently read a blog post by\u00a0Margaret Molloy<\/span><\/a><\/span>, CMO of Siegel+Gale about\u00a0her favorite quotes on \u201csimplicity,\u201d<\/span><\/a><\/span>\u00a0and the first sentence resonated with me:<\/p>\n

\u201cAt Siegel+Gale, we often think of simplicity as creating brand experiences that are remarkably clear and unexpectedly fresh.\u201d<\/em><\/p>\n

I think that should be the mantra for any business, really\u2014to create clear, fresh experiences for our customers\u2014something so pure that it feels as delightful as plunging into a crystal clear pool on a hot day. If every organization focused on this, can you imagine the power it would create?<\/p>\n

It\u2019s funny that while we as humans crave simplicity, we also tend to get very busy making everything complicated. Why is that? What can we do to counter it? When I talk about #JustBeNice or #RonR, simplicity is the root. It\u2019s the very core of true connection\u2026 yet it\u2019s one of the hardest things to maintain.<\/p>\n

Rhythm is another word that brings the feeling of simplicity to mind. It\u2019s great when we experience it or watch it happen, but boy is it hard to keep up!<\/p>\n

Stop worrying about what\u2019s next, for a moment, and concentrate on defining what simplicity means to you\u2026 and how to make it part of your \u201cBrand DNA.\u201d<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

  I recently read a blog post by\u00a0Margaret Molloy, CMO of Siegel+Gale about\u00a0her favorite quotes on \u201csimplicity,\u201d\u00a0and the first sentence resonated with me: \u201cAt Siegel+Gale, we often think of simplicity as creating brand experiences that are remarkably clear and unexpectedly fresh.\u201d I think that should be the mantra for any business, really\u2014to create clear, fresh … Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[137,7],"tags":[1370,1941,1942,1899],"class_list":["post-5513","post","type-post","status-publish","format-standard","hentry","category-all-posts","category-tedrubin","tag-ronr","tag-justbenice","tag-simplicity","tag-tedrubin-3"],"_links":{"self":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/5513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/comments?post=5513"}],"version-history":[{"count":1,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/5513\/revisions"}],"predecessor-version":[{"id":5514,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/posts\/5513\/revisions\/5514"}],"wp:attachment":[{"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/media?parent=5513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/categories?post=5513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thesocialcmo.com\/blog\/wp-json\/wp\/v2\/tags?post=5513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}