{"id":6429,"date":"2017-12-20T17:28:12","date_gmt":"2017-12-20T17:28:12","guid":{"rendered":"http:\/\/www.thesocialcmo.com\/blog\/?p=6429"},"modified":"2017-12-20T17:28:12","modified_gmt":"2017-12-20T17:28:12","slug":"small-business-sometimes-you-win-sometimes-you-learn","status":"publish","type":"post","link":"https:\/\/www.thesocialcmo.com\/blog\/2017\/12\/small-business-sometimes-you-win-sometimes-you-learn\/","title":{"rendered":"SMALL BUSINESS\u2026 SOMETIMES YOU WIN, SOMETIMES YOU LEARN"},"content":{"rendered":"
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As small business owners, we sometimes tread a very thin line between what we consider success and failure. Margins are small, money is tight, risk is high, and some days it seems that everything we try is a bust.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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If that sounds like you, I\u2019m here to tell you, \u201cDon\u2019t be discouraged!\u201d Sometimes we are so close to business operations that we miss opportunities for growth, either from fear or not seeing the forest for the trees. And both of those habits have a lot to do with your mindset. Your head must be in the game. However, how do you achieve the right mindset for success? It may seem insurmountable, especially when you have a billion things going at once. Here are a few things that I think are essential to overcoming these issues\u2026<\/p>\n

Take Time to Take Stock<\/strong><\/p>\n

You\u2019ve probably heard the phrase: \u201cWorking IN your business rather than ON your business.\u201d Many, many small business owners find themselves in that spot. They\u2019re so busy concentrating on the inner workings that they think there\u2019s no time to work on the big picture. However, setting goals and knowing exactly where you are in terms of your Key Performance Indicators (KPIs) is essential for making data-driven (instead of emotional) decisions. You need to make the time to evaluate this on a regular basis to keep a healthy growth mindset.<\/p>\n

Develop Positive Attitudes (Including Learning)<\/strong><\/p>\n

Another key ingredient to mindset is your attitude. Attitude impacts success in everything we do\u2014work, play and especially relationships. You know that when your attitude or outlook is pessimistic, things don\u2019t go very well. But when your outlook is optimistic, it\u2019s a different story. I like to think that business mindset is made up of an individual\u2019s \u201ccollection\u201d of attitudes. And in addition to attitudes of confidence, gratitude and optimism, I think it\u2019s also essential to add an attitude of learning to the mix. Always be asking yourself: \u201cWhy did this work when that didn\u2019t? What can I learn from this?\u201d Applying an attitude of learning to your approach to your business can set you up for seeing those \u201copportunities\u201d that got lost in the weeds before.\u00a0Attitude, Perspective\u2026 Mindset.<\/a><\/p>\n

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Persistence is Essential<\/strong><\/p>\n

In addition to committing to regular business checkups and developing the right mindset, persistence is another key to business success. It can be considered an attitude, but I think of it more as a habit\u2014and one that every small business owner needs to cultivate. I did a quick Google search on \u201cpersistence in business\u201d and came up with a ton of articles on the subject with titles like:<\/p>\n