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	<title>THE SOCIAL CMO#human &#8211; THE SOCIAL CMO</title>
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		<title>Does fairness matter? The&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/does-fairness-matter-the/</link>
		<comments>https://www.thesocialcmo.com/2012/04/does-fairness-matter-the/#respond</comments>
		<pubDate>Sat, 21 Apr 2012 00:27:55 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#behaviour]]></category>
		<category><![CDATA[#fairness]]></category>
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		<description><![CDATA[ <strong><em>commentary</em></strong>: Does fairness matter? The Triumph of the Social Animal: ~ Chrystia Freeland http://t.co/Hu1KxhPt #fairness #trust #human #behaviour read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Does fairness matter? The Triumph of the Social Animal:  ~ Chrystia Freeland <a href="http://t.co/Hu1KxhPt" target="_blank">http://t.co/Hu1KxhPt</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#fairness</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#trust</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#behaviour</a></p>
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		<title>The Triumph of the Social&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social-3/</link>
		<comments>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social-3/#respond</comments>
		<pubDate>Fri, 20 Apr 2012 20:10:09 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#behavior]]></category>
		<category><![CDATA[#fairness]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#trust]]></category>

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		<description><![CDATA[ <strong><em>commentary</em></strong>: The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland http://t.co/Hu1KxhPt #fairness #trust #human #behavior read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland <a href="http://t.co/Hu1KxhPt" target="_blank">http://t.co/Hu1KxhPt</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#fairness</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#trust</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#behavior</a></p>
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		<title>The Triumph of the Social&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social-2/</link>
		<comments>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social-2/#respond</comments>
		<pubDate>Fri, 20 Apr 2012 07:11:40 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#behaviour]]></category>
		<category><![CDATA[#fairness]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#trust]]></category>

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		<description><![CDATA[ <strong><em>commentary</em></strong>: The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland http://t.co/Hu1KxhPt #fairness #trust #human #behaviour read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland <a href="http://t.co/Hu1KxhPt" target="_blank">http://t.co/Hu1KxhPt</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#fairness</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#trust</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#behaviour</a></p>
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		<title>The Triumph of the Social&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social/</link>
		<comments>https://www.thesocialcmo.com/2012/04/the-triumph-of-the-social/#respond</comments>
		<pubDate>Fri, 20 Apr 2012 01:12:01 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#behavior]]></category>
		<category><![CDATA[#fairness]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#trust]]></category>

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		<description><![CDATA[ <strong><em>commentary</em></strong>: The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland http://t.co/Hu1KxhPt #fairness #trust #human #behavior read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>The Triumph of the Social Animal: Does fairness matter? ~ Chrystia Freeland <a href="http://t.co/Hu1KxhPt" target="_blank">http://t.co/Hu1KxhPt</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#fairness</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#trust</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#behavior</a></p>
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		<title>Why “humanizing” bran&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/why-humanizing-bran-9/</link>
		<comments>https://www.thesocialcmo.com/2012/04/why-humanizing-bran-9/#respond</comments>
		<pubDate>Fri, 13 Apr 2012 19:19:26 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#zen]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/04/why-humanizing-bran-9/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Why “humanizing” brands begins with a state of mind ~ Anneliza Humlen @ADHumlen http://t.co/QataNqEh #human #zen #brand read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Why “humanizing” brands begins with a state of mind ~ Anneliza Humlen <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#zen</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a></p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Depth, Dimension, Pulse, &#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/depth-dimension-pulse-3/</link>
		<comments>https://www.thesocialcmo.com/2012/04/depth-dimension-pulse-3/#respond</comments>
		<pubDate>Tue, 03 Apr 2012 06:05:48 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#MMchat]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/04/depth-dimension-pulse-3/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Depth, Dimension, Pulse, Resonance and Voice: 5 Characteristics of Brand Integrity via @ADHumlen http://t.co/QataNqEh #human #brand #MMchat read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Depth, Dimension, Pulse, Resonance and Voice: 5 Characteristics of Brand Integrity via <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#MMchat</a></p>
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		<item>
		<title>Depth, Dimension, Pulse, &#8230;</title>
		<link>https://www.thesocialcmo.com/2012/04/depth-dimension-pulse-2/</link>
		<comments>https://www.thesocialcmo.com/2012/04/depth-dimension-pulse-2/#respond</comments>
		<pubDate>Mon, 02 Apr 2012 09:32:54 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/04/depth-dimension-pulse-2/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Depth, Dimension, Pulse, Resonance and Voice: Five Characteristics of Brand Integrity via @ADHumlen http://t.co/QataNqEh #human #brand read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Depth, Dimension, Pulse, Resonance and Voice: Five Characteristics of Brand Integrity via <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a></p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Why “humanizing” bran&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/03/why-humanizing-bran-8/</link>
		<comments>https://www.thesocialcmo.com/2012/03/why-humanizing-bran-8/#respond</comments>
		<pubDate>Sat, 31 Mar 2012 06:53:14 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>
		<category><![CDATA[#zen]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/03/why-humanizing-bran-8/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Why “humanizing” brands begins with a state of mind ~ Anneliza Humlen @ADHumlen http://t.co/QataNqEh #human #zen #brand read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Why “humanizing” brands begins with a state of mind ~ Anneliza Humlen <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#zen</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a></p>
 <a href="https://www.thesocialcmo.com/2012/03/why-humanizing-bran-8/">read more...</a>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Depth, Dimension, Pulse, &#8230;</title>
		<link>https://www.thesocialcmo.com/2012/03/depth-dimension-pulse/</link>
		<comments>https://www.thesocialcmo.com/2012/03/depth-dimension-pulse/#respond</comments>
		<pubDate>Sat, 31 Mar 2012 05:28:59 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/03/depth-dimension-pulse/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Depth, Dimension, Pulse, Resonance and Voice: Five Characteristics of Brand Integrity via @ADHumlen http://t.co/QataNqEh #human #brand read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Depth, Dimension, Pulse, Resonance and Voice: Five Characteristics of Brand Integrity via <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a></p>
 <a href="https://www.thesocialcmo.com/2012/03/depth-dimension-pulse/">read more...</a>]]></content:encoded>
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		</item>
		<item>
		<title>Five Characteristics of B&#8230;</title>
		<link>https://www.thesocialcmo.com/2012/03/five-characteristics-of-b-7/</link>
		<comments>https://www.thesocialcmo.com/2012/03/five-characteristics-of-b-7/#respond</comments>
		<pubDate>Fri, 30 Mar 2012 18:50:00 +0000</pubDate>
		<dc:creator>TheSocialCMO</dc:creator>
				<category><![CDATA[TheSocialCMO Tweets]]></category>
		<category><![CDATA[#brand]]></category>
		<category><![CDATA[#human]]></category>

		<guid isPermaLink="false">http://www.thesocialcmo.com/2012/03/five-characteristics-of-b-7/</guid>
		<description><![CDATA[ <strong><em>commentary</em></strong>: Five Characteristics of Brand Integrity: Depth, Dimension, Pulse, Resonance and Voice via @ADHumlen http://t.co/QataNqEh #human #brand read more...]]></description>
			<content:encoded><![CDATA[ <strong><em>commentary</em></strong>: </span><p>Five Characteristics of Brand Integrity: Depth, Dimension, Pulse, Resonance and Voice via <a href="http://www.twitter.com/ADHumlen" target="_blank">@ADHumlen</a> <a href="http://t.co/QataNqEh" target="_blank">http://t.co/QataNqEh</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#human</a> <a href="http://www.thesocialcmo.com/tag/%post_tag%/">#brand</a></p>
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