3 thoughts on “Why so much research about Twitter is flat-out wrong

  1. If deals ARE, indeed, made on the golf course, it is probably on the 19th hole. Pitching your business at a Rotary or Kiwanis meeting is clearly frowned upon. However, your fraternity brother might be the first person you think of when you need his professional services. Even at a Chamber of Commerce “After Hours” networking event, the most effective business strategy is to NOT pitch your business. Networking is about getting acquainted and making friends. The same is true on Twitter. Relationships first! See a relevant post at:

  2. Glad to discover the #mmchat and Megan Parker @GE_Reports thanks to this article by @markwschaefer and a tip from @JeffAshcroft @TheSocialCMO on his Twitter.
    Posted to my Delicious.

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