THE SOCIAL CMO Blog
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Well written and informative. I like the suggestions on how to manage reputations. What are your thoughts about Twitter’s and bloggers getting sued over their comments if the comments and tweets hurt a company or say a celeb’s reputation? There is a twitter lawsuit in L.A. right now, and I am sure there will be more.
Although I agree with the title I think this article needs some more time in the oven. Are you talking monitoring? For Comcast there are more complaints for comcast cares than thank yous.
Monitoring is very important and works really well from a customer service and PR. Think you could have picked better examples, for example http://www.facebook.com/TDP.ADDP we measure in terms of “Thank You’s”.
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