My Recent Abomni-Channel Retail Experiences

OMNICHANNELThe entire retail channel is ablaze these days with talk of Omni-channel retail. Who’s doing it right, what are the best logistics strategies to support and the like.

Well those of you who know me will agree that for a retail guy I’m really not that much of a shopper. And funnily enough on two recent store visits to different retailers in the Greater Toronto Area I experienced not one but two abomni-channel retail trainwrecks.

Recently I went to a store in Newmarket around 4 pm to get two products with my son. He had seen the products on the retailer’s website and site did not say it was only available online so we went to store to pick one up.

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