No matter where you work, what your role is, or who you are, in today’s transparent social media world we have all become Chief Marketing Officers! Every task you perform in an organization, regardless of your functional area, has a downstream impact on the customer. What makes you a CMO is that your firm’s brand [...]
Entries Tagged as 'JeffAshcroft'
We are all Chief Marketing Officers!
January 29th, 2011 · 2 Comments · All Posts, JeffAshcroft
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#MarketerMonday with @JeffreyHayzlett on Social Media, Crowdsourcing & Change
January 24th, 2011 · 1 Comment · All Posts, JeffAshcroft
In just a few hours it will be #MMchat time again and this week our SPECIAL guest will be none other than @JeffreyHayzlett for this Monday January 24th at 8:00pm eastern!! The topic for our chat tonight? Is your business breathing in 2011? Social Media, Crowdsourcing & Change. We look forward to Jeff’s insights and [...]
The Impact and Value of Social Media in PR
December 6th, 2010 · 4 Comments · All Posts, JeffAshcroft
Tonight I was truly the thorn between two roses as we arranged for a real double trouble barrelled shotgun pair of guests to ROCK #MMchat19 and they were none other than Amy @HowellMarketing and @AnneDGallaher two of our @TheSocialCMO originals! The best of the north and the the best of the south PR belles were [...]
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Social Media and the Helen Keller Effect
November 28th, 2010 · 4 Comments · All Posts, JeffAshcroft
Update to start 2012: Quick search for the exact phrase “Alone we can do so little, together we can do so much” for the entire year of 2011 shows close to 33,000 results still being tweeted an average of almost 3,000 twitter mentions per month! In January 2010, The Social CMO blog you are reading [...]
Tags:change·Helen Keller·power·quote·social media·word of mouth
Role of Major Influencers in Cause Marketing #MMchat with @ChrisBrogan
November 23rd, 2010 · 1 Comment · All Posts, JeffAshcroft
Did you feel it? Last night something happened when @ChrisBrogan took the stage on #MMchat for a tweetchat with you all about The Role of Major Influencers in Cause Marketing. Not sure what you call it, spontaneous combustion, fusion or fission, but it sure was fun! And even more importantly we were all able to [...]
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#MarketerMonday is Coming and so is @ChrisBrogan !
November 19th, 2010 · 2 Comments · All Posts, JeffAshcroft
In no time at all it will be #MMchat time again and this week our SPECIAL guest will be none other than @ChrisBrogan on Monday November 22nd at 8:00pm eastern!! The topic for our chat is one that continues to grow in both importance and impact and that is The Role of Major Influencers in [...]
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Getting Pumped for #MMchat with Eric Qualman @equalman Monday November 8th!
November 8th, 2010 · 1 Comment · All Posts, JeffAshcroft
We are extremely pleased to relate to all #MMchat tweeps out there that Eric Qualman @equalman will be our SPECIAL guest on #MMchat on Monday November 8th at 8:00pm eastern!! Here is a refreshed version of Eric’s viral video Social Media Revolution 2 based on his book Socialnomics to get you all in the mood [...]
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@DannyBrown Made Monday’s #MMchat Memorable!
November 3rd, 2010 · Comments Off · All Posts, JeffAshcroft
Our fourteenth MarketerMonday Chat #MMchat was a refreshing burst of energy and wit from our SPECIAL guest, @DannyBrown, who is Co-Founder and Partner at Bonsai Interactive and past roles include Social Media Strategist at Maritz Canada and a Corporate Account Manager at FedEx. This is only the fourteenth #MMchat we’ve held and see #MMchat for [...]
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@DannyBrown to be SPECIAL Guest on #MMchat!
October 28th, 2010 · 1 Comment · All Posts, JeffAshcroft
Very excited to relate to all of you #MMchat tweeps out there that the inimitable @DannyBrown has agreed to grace us with his jocular presence on #MMchat on November 1st at 8:00pm eastern!! And going it even one better, together we have agreed that for the first time, the topic for @DannyBrown ‘s #MMchat will [...]
Tags:#MMchat·@DannyBrown·Chat·crowdsource topic·Marketer·Monday
Emerging Trends in Social Media: #MMchat with Glen Gilmore
October 26th, 2010 · 2 Comments · All Posts, JeffAshcroft
Our thirteenth MarketerMonday Chat #MMchat was an overdue visit by our SPECIAL guest, Glen Gilmore. Glen, also known as The @Trendtracker, is an attorney, social media consultant & adjunct w/ Texas A&M’s @NERRTC This is only the thirteenth #MMchat we’ve held and see #MMchat for more details on MarketerMonday Chat our previous SPECIAL guests, transcripts [...]
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