New video from @ChrisBrogan recorded at SAS’s headquarters in Cary, North Carolina in which he lays out some concrete steps people and companies can take to make social media happen.
Notable are the points on the utility of social media in undoing the lobotomy that seperated functions such as marketing and PR to now create a unified development and communications capability.
Looking forward to meeting Chris at #BroganMemphis as it seems he shares some of the unification goals of @TheSocialCMO through C-Level Social and smashing the silos with social media is currently one of our favorite pastimes!
Jeff Ashcroft
Speaking about use of social media in business : Josh Muirhead of Muirhead Marketing // Apr 9, 2010 at 12:38 pm
[...] to the RSS feed for updates on this topic.Powered by WP Greet BoxToday’s front page news on The SOCIAL CMO blog was Chris Brogan talking about “Social media, and how businesses can use it.” [...]